Branding smart w/ fresh squeeze: an immunity booster?


Sweden is famous for its quality of life, democracy and gender equality – but not necessarily for humor (certainly not during the week).

So you can image my surprise when yesterday, just back from travel, I found this funny looking juice with a label the likes of which I’d never seen before.

Here was an example of branding with infotainment!

Recycling bits of Berlusconi news is in itself not news. The man has used gaffes and bad jokes as a way to boost his humanity and friendliness. Anyone remember the sad/mad Holocaust joke he cracked at a EU parliament session.

But now, the Man has lost his parliamentary immunity after been sentenced for fraud. Why put this on the juice pack? It’s innovative branding, for sure.

What do you think?

Any other examples of something similar?


  1. Trackback: nouveau maillot PSG 2014
  2. Trackback: long term personal loans with bad credit
  3. Trackback: ogród
  4. Trackback: covers the latest in a series covercity
  5. Trackback: dr oz 3 day cleanse
  6. Trackback: best electric cigarettes
  7. Trackback: Fifa world cup
  8. Trackback: details
  9. Trackback: FOOTBALL
  10. Trackback: fifa news
  11. Trackback: Nike Flyknit Air Max Chaussure de running pour Femme
  12. Trackback: eso gold
  13. Trackback: ช่างภาพ
  14. Trackback: garcinia gnc
  15. Trackback: garcinia cambogia where to buy gnc
  16. Trackback: garcinia cambogia colon cleanse
  17. Trackback: pure garcinia cambogia reviews dr oz
  18. Trackback: Giuseppe Zanotti London Black Velvet Veronica Sneaker High-Top Sneakers Homme
  19. Trackback: Giuseppe Zanotti London Sneakers Femme
  20. Trackback: Giuseppe Zanotti London Leather Sneakers High-Top Sneakers
  21. Trackback: Giuseppe Zanotti Spike Suede Wedge Sneakers Femme Wedge Sneakers
  22. Trackback: travel and accommodation
  23. Trackback: Giuseppe Zanotti London Croc Zip Sneakers Low-Top Sneakers Femme White
  24. Trackback: strategies
  25. Trackback: mejores articulos
  26. Trackback: bag
  27. Trackback: ryokans in kyoto
  28. Trackback: Karina Madkin
  29. Trackback: Soccer IQ
  30. Trackback: chanel handbags
  31. Trackback: Carmine 6s
  32. Trackback: lawyer web site design
  33. Trackback: oakley plaintiff
  34. Trackback: jordan outlet
  35. Trackback: michael kors outlet online
  36. Trackback: Adidas F50 Adizero
  37. Trackback: oakley stores
  38. Trackback: air jordan 10
  39. Trackback: nike air jordan 11
  40. Trackback: nike tn requin
  41. Trackback: cheap canada goose
  42. Trackback: lunette de soleil ray ban pas cher
  43. Trackback: nike air max pas cher
  44. Trackback: elder scrolls online gold
  45. Trackback: nike air max pas cher
  46. Trackback: clouboutin christian louboutin pas cher
  47. Trackback: cheap air jordans
  48. Trackback: nike blazers mid mens
  49. Trackback: oakley splinter
  50. Trackback: Chloe For Sale Online
  51. Trackback: cheap jordans for sale
  52. Trackback: Handsfree Blog Site Income
  53. Trackback: garcina
  54. Trackback: รับปริญญา
  55. Trackback: longchamp pas cher
  56. Trackback: louboutin soldes
  57. Trackback: sacs longchamp
  58. Trackback: oakley france
  59. Trackback: ray ban aviator
  60. Trackback: basket nike
  61. Trackback: louboutin chaussures
  62. Trackback: top fat burners for women
  63. Trackback: Scratch Hologram Coupon Suppliers
  64. Trackback: Jodan 11
  65. Trackback: Brampton furnace repair services
  66. Trackback: seo
  67. Trackback: Hermes Bags For Sale Cheap
  68. Trackback: healthy diet plans for weight loss
  69. Trackback: cheap oakleys outlet
  70. Trackback: cheap jordan shoes
  71. Trackback: jordan retro
  72. Trackback: chaussures nike tn
  73. Trackback: portefeuille homme longchamp
  74. Trackback: Cheap Soccer Shoes
  75. Trackback: mulberry uk
  76. Trackback: Where To Buy Carmine 6s
  77. Trackback:
  78. Trackback: boutique christian louboutin
  79. Trackback: free credit reports from all 3 bureaus
  80. Trackback: true religion outlet
  81. Trackback: dr oz diet pills
  82. Trackback: bron zabawka
  83. Trackback: air jordan femme
  84. Trackback: webcam saint francois longchamp
  85. Trackback: toms outlet online
  86. Trackback: dr oz cambogia garcinia
  87. Trackback: diet pills for women that work fast
  88. Trackback: where can i find garcinia cambogia
  89. Trackback: ray ban outlet
  90. Trackback: cheap jordans
  91. Trackback: ethernet serial ports
  92. Trackback: GHD Outlet
  93. Trackback: Oakley Outlet